Campaign development, copy writing, promotional postcard and co-brand partner card
UP&UP Creative has been a fan of Etiko’s wares and business model for fairtrade products for a while and welcomed the opportunity to redesign their core promotional postcard for fairtradeshop.com.au -
powered by Etiko.
The main aim of the card was to launch this years campaign ‘Buy the change’, strengthen the call to action messages, the Fairtrade philosophy and benefits for the Fairtrade products. All wrapped up in a eye-catching card with personality.
Working with the Etiko Army Team and helping spread the message of ‘ looking good and help change the world – one purchase at a time! ‘
Check out the Fairtrade range at www.fairtradeshop.com.au
The story behind the brands at www.etiko.com.au